Webster Bank

Webster Bank hired Turningpoint Commmunications to develop a customized treasury management sales training course for its diverse treasury services sales team and key internal business partners.

Goals were four-fold:

  1. Create consistency of the sales experience across all sales people, and for Bank clients
  2. Consolidate seasoned professionals’ best practices to define and customize “The Webster Way” of selling treasury management solutions at Webster Bank
  3. Setting strategic goals and being accountable for success and measurement thereof
  4. Team building with internal business partners

The course, Treasury Management Sales Best Practices Exploration: Moving from Sales Person to Solutions Provider, was extremely well received.  Turningpoint Communications was asked to develop a successive course for Relationship Managers.